Are You Taking Advantage of Social Media the “Write” Way? | Kaity Nakagoshi, The Urban Muse

Nakagoshi writes:

One of the biggest ways in which social media writing differs from web writing is the fact that you are writing for specific people, not for algorithms. Even though web writing is generally crafted to appeal to people, it must also take into account how to best attract attention from search engines and how to stand out in search results. With social media, the emphasis is on building conversations and relationships, not page rank.